One of my favorite places to eat is Rain Forrest Café. The food is nothing special and is overpriced. In fact, each year before I take my family there to eat a small part of me thinks I am about to waste good money on a very average meal. And then I remember why we go… Read More

Building a Quality Website

(for both search engines and visitors)

The major search engines are constantly changing the importance (or lack thereof) of different elements they use to rank sites. Sometimes things change so rapidly it’s hard for the average Internet marketer to keep up with what’s going on. Here are 5 quick tips to build a quality website that will stand the test of time. The search landscape was littered with the wreckage of hundreds of thousands of sites that were recently depressed by the Google “Panda” update. None of my sites were impacted by Panda – here are a few reasons why: Read More

Could this happen to you?

A Lake Oswego Oregon real estate company is furious after they claim someone stole their domain name. What was once their virtual property and was prominently displayed on their business cards, brochures, letterhead and all other advertising materials – was not going to a website calling them crooks! Read More

Two of the most common SEO mistakes that are made are easy to correct and quickly to identify.

1. Not analyzing existing Analytics data to identify best performing pages, keywords and Internet marketing strategies.
2. Copying content from other sites – potentially tripping penalties. We see this all the time in dentist and other professional websites. Canned or shared content usually keeps websites from ranking as well as they should.

Worth mentioning is the temptation to use navigation menu’s that are bloated with too many links. This can and usually does distract both the visitor and the search bot from the focus of the website.

Chicago Internet Marketing

If your website is under performing – we can help. We can guarantee a 10% increase in conversions with our AB Split Testing process. We will also get your site on the first page of Google for your target keywords. Call us to talk about your unique situation.

We all know that the economic downturn has been affecting all types of businesses. So, if you manage an ecommerce site or lead generation website – what can you do? Here are some tips for busting the recession:

1. Add products – This is the number one thing we have been doing for ecommerce sites AND lead generation sites. Instead of selling 1000 products start selling 2000 products! If you offer 5 services think of unique ways that you can offer 10 services. This will naturally increase your sales overall then just wait till the slower economic times are over and you might pleasantly find you doubled your bottom line. Read More

For most of our projects a domain name is already a part of the business. However, there are times when we are developing an Internet marketing campaign from the ground up and a domain has not yet been chosen. Below, I’ve listed the top 5 tips I find helpful useful when helping people select the best domain name. Read More